#BlackLivesMatter

Racism is just as prevalent in the charitable sector…
As fundraisers, our calling is to help the world’s most vulnerable populations. Black people everywhere face systemic racism, they face it here in Canada, they face it in the U.S. and in many other countries. It needs to stop. #BlackLivesMatter

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Andrea McManusComment
DON’T LET THE CORONAVIRUS DICTATE YOUR FUTURE

We keep hearing “life will change forever” and “nothing will be the same”, and “this is the new normal”. This is very scary. The loss of the familiar territory and the knowledge that you cannot go back to the way things were, is frightening. How can you take charge of what happens next for your nonprofit organization?

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Andrea McManusComment
CHALLENGING TIMES IN ALUMNI RELATIONS

In only a few short weeks, alumni relations offices have adjusted quickly and continue to revisit and assess their programming virtually and on digital platforms. A common theme resonating across the workforce, regardless of the industry, is that work will not return to the way it was. Alumni offices must be willing to experiment but how?

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Andrea McManusComment
NONPROFIT RECOVERY IN THE POST PANDEMIC RECESSION

Barring a miracle, the repercussions of COVID-19 will be felt far and wide. As nonprofit organizations are dependent on the generosity of others (donors and funders) to fulfil their mission to help their clients, how will they fair? What can they do to survive and to be sustainable into the future when this is behind us.

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Andrea McManusComment
WE MUST CARRY ON WITH FUNDRAISING

Direct response fundraising has weathered economic downturns and other emergencies in the past. It has consistently delivered revenue when needed. Your donors have seen you through good times and bad. They will continue to do so, if we continue to ask. Digital is a great way to get your message out.

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Andrea McManusComment
COVID-19 WHEN IS IT APPROPRIATE TO ASK?

Some of the questions ViTreo receives right now are “What do we tell our donors?, What do we say to them? When do we say it? Who should we say it to?” “When can we ask for donations?” Here are our recommendations with our first recommendation is that you don’t put off beginning these efforts.

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Andrea McManusComment
DONOR STEWARDSHIP TIPS DURING A GLOBAL PANDEMIC

Now is the time to ramp up your donor stewardship. It’s always critical to thoughtfully steward those who support your organization. It’s a behaviour each and everyone one of us should be engaged in on an ongoing basis with donors during normal times. In a crisis such as this, the need is amplified.

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Andrea McManusComment