“It’s my passion to see what’s on the horizon for the non-profit sector, both here in Canada and abroad: namely, the innovative thinking that is at the intersection of brand, marketing and fundraising. That’s what will be key to our clients’ success."
Paula has been a fundraiser for over 20 years. As President, Stephen Thomas Ltd (ST), Paula is responsible for client services as well as the overall operations of the agency. Her passion lies in working directly with the non-profit organizations she is proud to serve. Paula has provided strategic counsel for a number of ST clients including the Canadian Cancer Society, Susan G. Komen Breast Cancer Foundation and Amnesty International, among many others. Paula provides strategic insight into multi-channel fundraising and marketing strategies. Paula is, and always will be, results-oriented. After all, at the end of the day, it’s about helping ST clients raise more money to fulfill their missions.
Paula is also a long-time volunteer for the Association of Fundraising Professionals (AFP) Greater Toronto Chapter and has chaired the AFP Toronto Congress. She is serving on the Chapter Board of Directors as Vice President Marketing and Communications.
At the national level, Paula served as the founding Secretary and Treasurer of the inaugural AFP Canada Board in 2017 and as Chair-Elect AFP Canada in 2018.
Paula is also passionate about leading a healthy lifestyle, both in mind and body, and loves yoga, spinning and practicing mindfulness. She finds healthy living a great way to complement a busy day at the office. When not engaging with our clients, or serving as a volunteer, Paula enjoys spending time with her family, including her two amazing teenagers.